ampliFI Loyalty Solutions and LoanPro Partner to Elevate Engagement for Credit Card Offerings

Note: This press release was written in collaboration with ampliFI Loyalty Solutions.

NAPERVILLE, IL—August 22, 2024—ampliFI Loyalty Solutions, a leader in innovative loyalty programs, announces a strategic partnership with LoanPro, the market-leading modern lending and credit platform. This collaboration marks a significant advancement in how banks, credit unions, and fintechs engage with their consumers.

By combining LoanPro’s configurable, API-first architecture with ampliFI’s dynamic loyalty solutions, financial organizations can seamlessly integrate loyalty-enhancing programs into their credit operations. Through this partnership, credit and lending activities are directly connected with personalized and relevant rewards, streamlining operations and strengthening relationships within financial services.

“We are thrilled to partner with LoanPro to deliver unmatched value to clients,” said Ron Silvia, CRO of ampliFI Loyalty Solutions. “Combining LoanPro’s market-leading platform with our expertise in loyalty programs will significantly help bank, credit union, and fintech clients achieve their business objectives and differentiate in a crowded market.”

Key benefits of this strategic partnership include:

  • Personalized rewards and custom incentives are linked directly to credit behaviors, enhancing satisfaction and loyalty.
  • A unified approach to credit and loyalty programs that simplifies processes and reduces operational overhead.
  • Comprehensive analytics that enable financial organizations to make informed, data-driven decisions that improve service delivery.

“We are excited to embark on this partnership with ampliFI,” said Rhett Roberts, Co-Founder and CEO of LoanPro. “This collaboration is more than just an integration; it redefines how financial organizations engage with their consumers through personalized credit products with differentiated loyalty programs. We are confident this partnership will have a transformative impact.”

This strategic partnership reflects both LoanPro and ampliFI’s commitment to innovation and their dedication to enhancing the credit and lending experience for consumers across financial services.

Recommended blog posts for you

'2025 Lending and Credit Trends: What banks and credit unions need to know' webinar recap
Industry Insights
'2025 Lending and Credit Trends: What banks and credit unions need to know' webinar recap

In “2025 Lending and Credit Trends: What banks and credit unions need to know”, Rhett Roberts (CEO & Co-Founder of LoanPro) and Colton Pond (CMO of LoanPro) sat down with Matthew Smith (Director of Innovation Initiatives at IBAT) and Dave Mayo (Founder & CEO of FedFIS) to discuss the key trends, regulatory changes, and innovative strategies to keep financial institutions competitive and profitable in 2025.

LoanPro Partners with Bankers Helping Bankers to Support the Future of Community Banking
Press Release, Company News
LoanPro Partners with Bankers Helping Bankers to Support the Future of Community Banking

LoanPro, the market-leading lending and credit platform, is proud to announce its sponsorship of Bankers Helping Bankers (BHB) as part of the Friends of BHB program.

Take the busywork out of OFAC compliance
Compliance
Take the busywork out of OFAC compliance

Keeping money out of dangerous hands is in everyone’s best interest, especially the credit providers who risk being defrauded and even fined. But on legacy systems, keeping compliant with OFAC means locking your operations team into time-consuming manual processes.